Tucson business executives spoke with journalists in New York City and Washington, D.C., during a two-day tour to promote Tucson's role in the solar industry.

The marketing mission led last week by Tucson Regional Economic Opportunities Inc. resulted in interviews with a dozen international magazines, newspapers, radio and television stations, TREO said Wednesday.

The Tucson group included TREO President and CEO Joe Snell; Tucson Electric Power and UniSource Energy Corp. Chairman, President and CEO Paul Bonavia; Olaf Koester, president and CEO of Solon Corp.; and Joe Simmons, co-director of the Arizona Research Institute for Solar Energy.